EL GUERO 2 collects information from you that you provide to us while using our services, including:
EL GUERO 2 does not sell or rent your personal information to third parties, but we may use your information internally to support our business functions or share and receive information with our franchisees to support our franchise network. For example, your information may be used in service fulfillment, internal business processes, marketing, authentication, loss and fraud prevention, public safety and legal functions. We may combine all the information we collect from different sources.
Under the following limiting circumstances, we may disclose your personal information to third parties:
This policy addresses how and why we collect your personal information, how your information is protected, and when and with whom we share your information. Our goal is to provide clear, prominent, and easily accessible information about our privacy practices.
This Policy applies to customer information we collect in the United States at EL GUERO 2 restaurants, through our websites, and through our mobile applications. As an international company, EL GUERO 2 has separate privacy policies in place for each country in which we are located. Personal information about our customers may be processed and stored in the United States or any other country in which EL GUERO 2 or our service providers maintain facilities. However, EL GUERO 2 requires each member of our corporate family and our service providers to protect your information, regardless of where it is stored, in accordance with local laws and our policies.
While visiting the EL GUERO 2 site you may be asked to provide information that personally identifies you (name, address, billing address, email address, home telephone number, mobile telephone number, credit card number and social security number). The following are sample areas in the EL GUERO 2 site where we request personal information:
The personal information that we collect varies depending on the activity you wish to conduct on the web. We will need more information for job inquiries, franchise inquiries, gift certificate purchase, contest entry and real estate site submission than we require for customer feedback, information request and e-mail subscriptions.
When you enter a contest or other promotional feature, we may ask for your name, address, birth date and e-mail address so we can administer the contest and notify winners. If you have not opted out of receiving marketing materials, we may also use the information we collect to occasionally notify you about important functionality changes to the website, new EL GUERO 2 services and special offers we think you'll find valuable.
You can choose not to allow us to use your personal information for direct marketing purposes by indicating your preference at the time of collection or by responding to the promotional e-mail in the manner provided. In certain circumstances, consent may be sought after the information has been collected but before use (for example, when we want to use information for a purpose not previously identified).
We receive and store certain types of information when you interact with our websites, emails, online advertising, and mobile device applications. Our purpose is to allow the websites and applications to work correctly, to evaluate their use, and to support website analytics and marketing campaigns. Some examples include:
You must first provide permission through your device before our mobile applications obtain such location information from technologies like GPS, Wi-Fi, or cell tower proximity. EL GUERO 2 and our service providers may use and store this information, in combination with other location-based information such as IP address and billing or postal code provided by you at time of your mobile application registration, to provide enhanced location based services, such as restaurant locations. If you would like to opt-out of providing your precise location information, you may do so by uninstalling the application or adjusting the permissions on your mobile device.
We may receive personal information about you from other sources as well. Examples of these sources are entities that can help us correct or supplement our records, improve the quality or personalization of our service to you, and help prevent or detect fraud.
EL GUERO 2 does not sell, trade or rent your personal information to third parties, but we may disclose your information internally to support our business functions or with our franchisees to support our franchise network. We only disclose your personal information to third parties with your prior consent or under the following limited circumstances.
If you submit comments through the web site, we may use or post your comments (or a portion or variation of your comments), along with your first name, city or town on this web site or other media without payment or compensation to you. In instances when we receive customer complaints or feedback concerning specific franchised restaurants, we will forward the feedback to the franchised restaurant owner.
We may disclose or otherwise make available personal information about you to service providers that help with our business operations. Examples are marketing and online advertising vendors, billing and refund vendors, payment card processors, and companies that help us improve business and our websites. We may also work with analytics companies to help us understand how our mobile applications are being used, such as the frequency and duration of usage. Your personal information may be stored and processed by our service providers in the United States or other locations where the service providers or EL GUERO 2 maintain facilities. We require our service providers to keep your information secure. In addition, our service providers may not use or disclose personal information for any purpose other than providing the services on our behalf.
We may disclose your information in situations when the sharing is necessary to protect the safety, property, or other rights of EL GUERO 2, our customers, our associates, or any other person, or where otherwise required by law. Examples include protecting the health or safety of customers, or addressing crimes committed on EL GUERO 2 property. Data from in-store security cameras may also be provided to law enforcement upon written request. EL GUERO 2 may provide your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by applicable law. We may also need to disclose personal information to enforce our policies or agreements including the collection of amounts owed to us or to protect users of our website(s) and apps. from fraudulent or abusive use.
We also reserve the right to disclose or transfer personal information to a third party in the event of a proposed or actual purchase, sale, lease, merger or any other type of acquisition, disposal or financing of all or any portion of EL GUERO 2, Inc., DFO, LLC, or EL GUERO 2 Corporation.
By using our website and submitting the personal information requested, you consent to the collection and use of this information in the manner described in this policy by EL GUERO 2.
From time to time, with your consent, we may disclose information with carefully selected companies who may offer you products and services of interest. You can choose not to allow us to use your personal information for direct marketing purposes by indicating your preference at the time of collection or by responding to the promotional e-mail in the manner provided.
EL GUERO 2 reserves the right to change its policy in this regard at any time in the future. In the event EL GUERO 2 does make a material change to its policy, a notification of such change will be posted on the website so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose.
We have implemented security measures we consider reasonable and appropriate to protect against the loss, misuse and alteration of the information under our control. Please be advised, however, that while we strive to protect your personally identifiable information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online or through our services, and are not responsible for the theft, destruction, or inadvertent disclosure of your personally identifiable information. In the unfortunate event that your "personally identifiable information" (as the term or similar terms are defined by any applicable law requiring notice upon a security breach) is compromised, we may notify you by e-mail (at our sole and absolute discretion) to the last e-mail address you have provided us in the most expedient time reasonable under the circumstances; provided, however, delays in notification may occur while we take necessary measures to determine the scope of the breach and restore reasonable integrity to the system as well as for the legitimate needs of law enforcement if notification would impede a criminal investigation. From time to time we evaluate new technology for protecting information, and when appropriate, we upgrade our information security systems.
While we are happy to have you visit the EL GUERO 2 web site with your children, the EL GUERO 2 site is a general audience site and is not designed nor intended to collect personal information from children under the age of 13. Please contact us via the Contact Us section of this policy if you believe we may have collected information from your child and we will work to delete it.